News Author: brownbear

Jog New London County Website

Jog New London County WebsiteRole: Web Designer / Web Developer

Jog New London County is an online resource that offers descriptions, photos, and custom-drawn maps of running routes in Southeastern Connecticut. Panorama shots of scenic places to run are showcased in the masthead, invoking a “local” feel.

Aside from running routes, the site also provides upcoming local race information. All the race listings are housed in a database and editable via a Content Management System (CMS). Outdated races automatically disappear from the website. In this way, race listings stay fresh, current, and easily accessible.

Brown Bear also improved the site’s usability by including a search function at the top of every page.

Launch Jog New London County Website »

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Brown Bear was honored by the Connecticut Art Directors Club (CADC) at their 34th Annual Awards Show with a Silver Award for the design, development, and photography for the Jog New London County website. Read the full press release here.

In May 2010, Jog New London was featured on Fox61’s Daytrippers. Learn more and watch the video here.

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To help promote the website, Brown Bear Creative created fun illustrations for a turkey trot t-shirt.

Turkey Trot T-Shirts for Jog New London

New London County Rugby Football Club Website

New London County Rugby Football ClubRole: Web Designer / Web Developer

Customizing WordPress to function as a CMS (Content Management System), Brown Bear Creative designed and developed a website that NLC Rugby Club officers could easily update without any coding knowledge.

The site showcases a custom theme template that is search engine optimized, as well as a few other unique aspects. The schedule page features a dynamic calendar of events, the photo gallery page automatically pulls data and images from a Picasa gallery, and the news page takes advantage of WordPress’s powerful blogging platform.

Launch New London County Rugby Football Website »

Old Lyme’s Midsummer Festival Promotional Materials

Old Lyme's Midsummer Festival WebsiteRole: Graphic Designer / Web Designer / Web Developer

Old Lyme has held their annual Midsummer Festival for over 20 years. A celebration of the town’s artistic heritage, the festival was in need of promotional materials to showcase its many events.

Brown Bear Creative designed and developed a website that highlights the range of festivities and provides information about partners, sponsors, vendors, and directions/parking. Dynamic features include a Flash slideshow of rotating photos and captions on the homepage, as well as a custom-made, interactive Google map embedded on the Directions/Parking page.

Launch the Midsummer Festival Website »

To complement the Midsummer Festival website, Brown Bear designed bright, summery brochures, posters, sandwich boards, street banners, and web ads to promote the two-day event. The brochures provide a full schedule of events, parking information, and a custom-drawn map of the festival locations.

Brown Bear Creative has worked with the Midsummer Festival committee to update its website and print materials annually since 2008.

Old Lyme's Midsummer Festival Promotional Materials

Town of Canterbury Official Website

Town of Canterbury WebsiteRole: Web Designer / Web Developer

The Town of Canterbury needed a website they could easily update themselves. They chose Brown Bear to create an ADA-compliant website with a user-friendly Content Management System (CMS).

Updating the site via a CMS provided an easy way for Canterbury officials to comply with a state mandate to the Freedom of Information Act which required towns to post meeting minutes and agendas to their websites in a timely fashion.

The new site also features a Flash slideshow movie on the homepage that highlights Canterbury’s natural and cultural attractions. Other dynamic elements include a Selectman’s Blog, a photo gallery, and a calendar of events.

Out-of-towners can learn about Canterbury’s offerings, and residents can easily find application forms, board meeting agendas, meeting audio files, and information about town events, departments and community groups.

Launch Town of Canterbury Website »

Niantic’s Streetscape Enhancement Project Promotional Materials

Role: Graphic Designer / Illustrator

Niantic Main Street needed print materials to showcase their new revitalization project for downtown Niantic, CT: Niantic’s Streetscape Enhancement Project. The project consisted of adding new trees, street lights, benches, potted plants, and crosswalks to beautify the downtown area.

To reflect the vibrant new streetscape and generate excitement about the project, Brown Bear created brightly-colored brochures and posters with a fun streetscape illustration to signify the revitalization tone. Wave graphics helped tie together the overarching theme of “creating a splash” — making a difference in the beautification of the seaside town. Building on that idea further, Brown Bear designed a fundraising goal chart in the shape of a wave.

Niantic's Streetscape Enhancement Project Promotional Materials

Haslam Fiberglass Repair Website

Haslam Fiberglass Repair WebsiteRole: Web Designer / Web Developer

Haslam Fiberglass, a bathtub and shower repair company based in East Haddam, CT, was in need of a website that showcased their work.

Brown Bear created a user-friendly website that acts as a marketing tool for the company. Prospective clients can view before and after photos of their work, learn about their range of services, and read testimonials from existing customers.

Launch Haslam Fiberglass Repair Website »

Stevens, Harris, Guernsey & Quilliam, P.C. Website

Stevens, Harris, Guernsey & Quilliam P.C. WebsiteRole: Web Designer / Web Developer

New London County law firm Stevens, Harris, Guernsey & Quilliam, P.C. approached Brown Bear Creative for a more visually-appealing site than their former website.

To give the new site a more unique look, Brown Bear took photos of their newly remodeled office building and incorporated them throughout the site. Brown Bear also employed a sea blue and sand tone palette to help convey the office’s proximity to Long Island Sound.

Encompassing a user-friendly design and straightforward site structure, the new site steers prospective clients to the right page in a timely manner. Brightly-colored contact information boxes at the bottom of each page encourage people to take action and call the law firm with their legal matter.

Launch Stevens, Harris, Guernsey & Quilliam Website »

Goodfriends Veterinary Clinic Website

Goodfriends Veterinary Clinic WebsiteRole: Web Designer / Web Developer

Goodfriends Veterinary Clinic of East Lyme, CT approached Brown Bear Creative to develop a new website that reflected the caring, dedicated mentality of their practice.

To achieve a friendly, yet professional look, Brown Bear incorporated a strong, consistent color palette, friendly, pet-related graphics, and multiple photos of pets, staff, and their facilities. In this way, prospective clients viewing the site would be introduced to all aspects of the clinic and would have the opportunity to get to know the veterinarian, vet technicians, and receptionists before ever stepping into the clinic.

For existing clients, the website serves as an invaluable veterinary resource. Clients can log in to Pet Portal, a personalized pet health site that lists their pet’s vaccination history, medications, and upcoming appointments. They can also access Goodfriends Veterinary Clinic’s online pharmacy, emergency contact information, and a comprehensive database of animal health information.

Launch Goodfriends Veterinary Website »

Celebrate East Lyme Promotional Materials

Role: Graphic Designer / Illustrator / Web Designer / Web Developer

Celebrate East Lyme is an annual town festival featuring street vendors, performances, family activities, fireworks and more. In 2005, Brown Bear Creative designed a logo capturing the fun, festive nature of the event. To further promote the day, Brown Bear created posters, newspaper ads, and a website.

In subsequent years, Brown Bear continued to work with the event coordinator to produce new promotional materials. Currently, the Town of East Lyme handles the maintenance of the Celebrate East Lyme website, which was designed and developed by Brown Bear Creative in 2007.

Celebrate East Lyme Promotional Materials