Role: Graphic Designer / Photographer
Lyme Shores Tennis & Conditioning Center in East Lyme offers a summer tennis program for kids called the University of Tennis.
Brown Bear designed a fun, bright tri-fold brochure that provides information about the program as well as an application form. A mix of stock photography and photos of the campers taken by Abi of Brown Bear during the 2013 season add visual appeal.
Role: Illustrator
A capybara glides around the ice rink; a fox lifts her body into a handstand; a turtle dives for the football; and a bear slides into second base. These are just some of the playful scenes illustrated by Abi of Brown Bear as a baby shower gift for parents-to-be Sara and Colleen.
To create the artwork, Abi drew the scenes in Adobe Illustrator and digitally colored the backgrounds. Printing the illustrations onto watercolor paper, Abi then hand-colored the animals with colored pencils to create a more textured look.
Role: Graphic Designer
When world cyclocross champion and cycling enthusiast Kathy Sarvary opened Blue Steel Bicycle Company, a full-service bike shop in Sunderland, MA, she asked Brown Bear Creative to develop a brand that was cutting-edge and current.
The result was a bold, contemporary logo that distinguishes the shop from competitors.
Role: Web Designer / Web Developer / Graphic Designer / Illustrator
Lyme Shores Tennis and Conditioning Center in East Lyme needed a website that showcased their tennis and fitness services to the general public while providing the latest news and upcoming events to their current members.
Brown Bear designed a custom WordPress theme that captures the fun and friendly atmosphere at Lyme Shores. Customizing the WordPress platform to function as a Content Management System (CMS), Brown Bear developed the site so the general manager could easily update the information and photos sitewide. In this way, the content on the website will remain accurate and up-to-date.
To help visitors navigate through the site, Brown Bear organized the club’s offerings into four main categories: tennis, fitness, pool/swimming, and general club information. The right sidebar highlights featured events, latest news, and other tidbits of information for easy access.
Brown Bear Creative also designed posters to publicize various events hosted and organized by Lyme Shores.
Role: Web Designer / Web Developer
Jog New London County is an online resource that offers descriptions, photos, and custom-drawn maps of running routes in Southeastern Connecticut. Panorama shots of scenic places to run are showcased in the masthead, invoking a “local” feel.
Aside from running routes, the site also provides upcoming local race information. All the race listings are housed in a database and editable via a Content Management System (CMS). Outdated races automatically disappear from the website. In this way, race listings stay fresh, current, and easily accessible.
Brown Bear also improved the site’s usability by including a search function at the top of every page.
Launch Jog New London County Website »
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Brown Bear was honored by the Connecticut Art Directors Club (CADC) at their 34th Annual Awards Show with a Silver Award for the design, development, and photography for the Jog New London County website. Read the full press release here.
In May 2010, Jog New London was featured on Fox61’s Daytrippers. Learn more and watch the video here.
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To help promote the website, Brown Bear Creative created fun illustrations for a turkey trot t-shirt.
Role: Web Designer / Web Developer
Customizing WordPress to function as a CMS (Content Management System), Brown Bear Creative designed and developed a website that NLC Rugby Club officers could easily update without any coding knowledge.
The site showcases a custom theme template that is search engine optimized, as well as a few other unique aspects. The schedule page features a dynamic calendar of events, the photo gallery page automatically pulls data and images from a Picasa gallery, and the news page takes advantage of WordPress’s powerful blogging platform.
