Role: Graphic Designer / Web Designer / Web Developer
When Peter Goselin, a Hartford-based attorney specializing in employment law, decided to start a solo practice, he contacted Brown Bear Creative for a logo and website. He wanted his identity materials to reflect the values and nature of his practice: professional, yet down-to-earth.
Brown Bear developed a simple, yet elegant logo, and a clean, straight-forward website to match. Drawing upon the focus of Attorney Goselin’s law practice – defending civil rights and helping workers collect unpaid wages – a historical photo of Connecticut railroad workers captures visitors’ attention on the homepage. His four main areas of employment law practice, his contact information, and his biography are also highlighted, quickly leading visitors to the information they need.